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cerait blog

Free Online Test Tools to Check Your Website Mobile Readiness

Fri, 04/22/2016 - 12:09 -- admin

You most likely know that Google is now using mobile-friendliness as a significant ranking factor. Websites that are not properly optimized for mobile devices will achieve lower rankings in mobile search results; and this is no small matter, given that mobile internet usage has now overtaken desktop usage.

If you’re still unsure to whether or not your site is mobile-friendly, here are 3 online tests you can use to determine the mobile-friendliness of your site.

Data Mining for Predictive Social Network Analysis

Thu, 11/26/2015 - 15:55 -- admin

Given this enormous volume of social media data, analysts have come to recognize Twitter as a virtual treasure trove of information for data mining, social network analysis, and information for sensing public opinion trends and groundswells of support for (or opposition to) various political and social initiatives. Twitter Trend Topics in particular are becoming increasingly recognized as a valuable proxy for measuring public opinion.

This article describes the techniques author employed for a proof-of-concept that effectively analyzed Twitter Trend Topics to predict, as a sample test case, regional voting patterns in the 2014 Brazilian presidential election.

AUTHOR: Elder Santos

Predictive Analytics in The Cloud

Fri, 11/29/2013 - 13:27 -- admin

Predictive analytics in the cloud is becoming mainstream, with broader and accelerating adoption. We can say this based on recently completed Predictive Analytics in the Cloud Research, from Information-management.com

You can download the full report  from the Information Management white paper library, but in this month’s column I thought I would highlight a few interesting results.

Bad Big Data and How to Avoid it

Fri, 09/20/2013 - 13:31 -- admin

For the very beginning, we should be aware that the most powerful analytical tools are only as good as the data they crunch.

This means that intelligence built on bad data can be worse than no analysis at all. That's maybe surprising, but it's a fact.

It's not rare case that lots of companies make important decisions or formulate strategic objectives with full knowledge of facts that their data is flawed or incomplete.

Benefits and Disadvantages of Cross-Platform Mobile Apps

Thu, 09/12/2013 - 20:14 -- admin

As a business owner, you would want to have an mobile application which is adaptable on various platforms so people can use it on the go, wherever they go, however they go. Two most popular mobile platforms today are iOS and Android. Also, you should always keep in mind that developing an application for BlackBerry and Windows mobile is also worth thinking.

The Power of Predictive Analytics

Thu, 08/29/2013 - 17:12 -- admin

As you are well aware, the business world has gone through some of the most rapid changes within the last few years. Of course, it’s not easy to keep up with the ever-changing business intelligence world.

But with the advent of digital marketing and online analytics, companies now have possibility to learn more about their customers than ever before. In fact, it’s been reported that 90% of the world’s data has been created within the last two years alone.

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