cerait blog

Successful Predictions in 2012

At the end of they year, we can usually read a lot of articles with predictions for the next year. It was the same at the end of the 2012, and you can also check out our previous articles:

Mobile Video on The Way.

4 powerful tips for online marketing success

Today we are going to mention few powerful techniques related to online marketing.
You can find lots of content online, related to this topic, but these tips are given by "biggest players" in the area.

Here they are:

Mobile market predictions for 2013

For sure, 2012 has shown that the mobile industry is a pretty tough business to be in. One thing's for sure, the industry should keep us all on our toes in 2013.

Next year sees a vicious battle for the so-called coveted No. 3 spot for mobile operating systems behind Google's Android and Apple's iOS. The contenders are Microsoft's Windows Phone 8 and Research in Motion's BlackBerry 10. Both have expressed confidence that they have what it takes to be the third player in this increasingly crowded business.

Mobile Video On The Way

For years mobile video has been held back by a single factor: bandwidth. But now, 4G LTE is changing that. That is why mobile video is already more popular on the faster wireless networks.

Mobile video is quickly becoming a mass consumer phenomenon.
Just like it was with digital photos earlier in the smartphone adoption cycle.

In a recent report, BI Intelligence analyzes the impact of 4G LTE and device design improvements on mobile video growth, examines who watches mobile video and how they watch it, and details the mobile video monetization opportunity.

Top 5 Strategic Technology Trends for 2013

Gartner, Inc. recently highlighted the top 10 technologies and trends that will be strategic for most organizations in 2013. Gartner defines a strategic technology as one with the potential for significant impact on the enterprise in the next three years.

They have identified the top 10 technologies that will be strategic for most organizations, and that IT leaders should factor into their strategic planning processes over the next two years. These trends focus on - social, mobile, cloud and information technologies.

Siri vs. Google Voice Search

Voice-controlled smartphone searches are slowly becoming all the rage, thanks to tools like Apple's Siri and Google's "enhanced" voice search. While Google's technology has been available to Android users for some time, the company recently updated its native search application for iOS with its latest developments in contextual voice queries. For iOS users, this means there's now actual competition for what you use when you want to make quick lookups without your thumbs. So which one is better: Google or Siri?

Predictions for Web design trends in 2013

At the beginning, you have to be aware that it's pretty hard to predict anything about an industry which is changing so fast, like web design does.
We can never know what is really going to become popular and appear as trend. But, considering new trends in last 2 years, there is a possibility that we can predict, even pretty correct, new trends in web design in general.

Tools for analyzing and monitoring KPIs

In previous articles we wrote about KPI reports and why you need them(link), and about defining high quality KPIs. Today we are going to talk about tools for analyzing and monitoring KPIs.

As you already know, in business world today, decisions are made on big amounts of data. That is why it's crucial that you can have fast access to right data and make good decisions. This basically means that having the real-time information can make the difference between success and failure.

Defining high quality KPI's

In our last article, we talked about basics of KPI, what are they, and why do you need them.
Now, we are going to go through defining the KPIs in the right way, how to track and analyse them.

KPI's - What are they & Why you need them

This article covers basics on KPIs, what are they and why we need them.

Let's first define what is KPI?

Shortly, KPI's or Key Performance Indicators are a set of performance statistics specific to your business.
They offer an overview about how you are performing against goals of your company.